A connected front desk for service businesses

Every appointment starts with a better welcome.

Give customers a simple way to book and give staff one reliable view of the day. SWAG Front Desk starts with online scheduling and grows toward AI assisted calls and chat.

Online bookingShared calendarStaff visibility
SWAG FRONT DESK / WORKSPACEIllustrative interface
Overview
Appointments
Services
Staff
Settings · planned

Today at the front desk

Harbor Dental Studio · sample business
Illustrative data
UPCOMING03 visits
OPEN TIMES05 slots
TIME ZONEEastern
Monday, sample scheduleDay view
New patient visitConfirmed
Cleaning & examConfirmed
Available timeOpen
ConsultationConfirmed
The platform

A calmer way to manage the next appointment.

Start with a dependable booking flow. Add new channels around the same schedule as the product develops.

◷

Online booking

Visitors select a service, clinician, date and available time on a responsive business website.

Working sample
▦

One availability source

The booking API checks live openings and prevents overlapping confirmed visits for the same clinician.

Working sample
◎

Staff workspace

Authorized staff review booked visits and can cancel appointments in the current sample.

Working sample
✦

AI receptionist

Planned phone and chat agents will answer approved questions and use the same booking rules.

Planned
For customers

A clear path from question to appointment.

Keep services and availability easy to find, especially on a phone. A visitor can choose a time without waiting on hold.

  • Service and clinician selection
  • Visible openings in the office time zone
  • Server confirmed booking reference
For the front office

One calendar everyone can trust.

Staff see the bookings made online. Future phone and chat channels are designed to call the same scheduling service.

  • Shared appointment records
  • Conflict protection in the database
  • Human handoff and notifications on the roadmap
One-minute overview

See the front desk flow.

A short walkthrough of the current booking sample and the planned phone and chat expansion.

Illustrative walkthrough. The existing narration is synthetic; a human voice recording can replace it. Phone and chat are planned features.

Industry possibilities

Shape the welcome around the business.

These workflow ideas draw on common communication use cases across service industries. The current working sample is dental; each additional industry needs its own rules, content and validation.

Dental & healthcare

Appointments, office questions and a clear route to staff for sensitive requests.

Dental sample available
Home services

Capture the job type, service area and preferred visit time for field teams.

Industry adaptation planned
Wellness & spas

Help clients choose a service, provider and appointment window.

Industry adaptation planned
Real estate

Coordinate property inquiries, agent follow up and showing requests.

Industry adaptation planned
Legal intake

Collect initial inquiry details and route matters to a person for review.

Industry adaptation planned
Financial services

Arrange consultations and route requests within approved workflows.

Industry adaptation planned
Automotive

Organize service appointment requests and dealership follow up.

Industry adaptation planned
E-commerce

Route order and product questions to the right support path.

Industry adaptation planned
How it works

From an open time to a confirmed visit.

01 / CONFIGURE

Set the office schedule

Define services and staff in the shared booking system. More scheduling controls are planned.

02 / BOOK

Let visitors choose

The business site shows current openings and submits the selected appointment to the API.

03 / CONFIRM

Keep staff aligned

The database rejects an overlap and authorized staff can see confirmed visits.

Proposed launch pricing

A starting point for every front desk.

Indicative USD monthly prices for planning. Final features, onboarding and contract terms are agreed after a pilot review.

Pilot

Starter

$99 / month

For one location testing the online booking workflow.

  • Service and staff booking flow
  • Live availability and overlap protection
  • Staff appointment review
  • Based on the current dental sample
Discuss a pilot
Tailored scope

Enterprise

Custom

For multi-location operations or specialized workflows.

  • Location and workflow planning
  • Integration and security review
  • Custom implementation scope
  • Commercial terms by proposal
Discuss requirements

Proposed pricing only; no plan is available for self-service purchase. Setup, integrations, telephony, messages, AI usage and applicable taxes may add costs. Phone, chat and notifications remain planned features.

Product status

Clear about what works today.

This page presents the direction of SWAG Front Desk. The sample should be evaluated with test bookings, not real patient data.

Available in the current sampleDental site, live availability, online booking, staff login, appointment review and cancellation.
Planned nextConfigurable schedules and website content, customer accounts, MFA, notifications, chat and AI phone reception.
Before healthcare useReview PHI flows, vendor eligibility and agreements, access controls, retention, consent and operational procedures.
A practical pilot

Start with the front desk workflow that matters most.

Map your services, staff availability and booking rules. Then plan each channel around one dependable calendar.

Watch the overview
Demo request and contact details will be connected before public launch.